The crux of your pitch should be based in value and relationship. Now, I know you might be thinking, Well, if they have a house, theyre the perfect customer. This is yet another great way to build trust and drive referrals. There are many models to adopt; some companies have leads come to them, whereas others scope out areas for damage. WebHere are some examples: In-person pitch: Hi there! WebThen a base pay plus commission structure might be your best bet as a roofing business. Let's get started. Some of our partners may process your data as a part of their legitimate business interest without asking for consent. A GAF survey found that 80% of high-volume U.S. roofers show customers at least three shingle options. Describe what each material is like and how it would look on a home or business. As you explain upgrade options, be sure to outline what makes the more expensive products worth the extra money (longer lasting, retains color longer, etc.). Now at DocSend, I help other media companies like Mic, for example solve that problem, by giving them insight into who engages with the document and when. This empowers the homeowner to make a decision right for them, and it gives you the opportunity to upgrade when it makes sense. Whether you want to construct a sales pitch from scratch or use one of these proven examples, its time to come up with a sales pitch. What is a Sales Process + 3 Ways to Build One, Top 4 Sales Books to Help You Take Control, The Solar Setter/Closer Model: What it Means and Why it Matters, What is Outsides Sales? Dont be afraid of being frank with the customer. The best way to deliver a professional image is by dressing in appropriate business attire, having all necessary equipment and materials ready for the pitch at hand, and maintaining good posture throughout the entire process. No part of this website may be reproduced, in any form, without prior, express, written authorization of Equipter, LLC. You typically only have a few minutes when first knocking on someones door to explain how your product or service can relieve their pain points. The more familiar you are withyour prospects, the more opportunityyouhave tosell to them. In controlling the frame of the conversation, rather than charm or convince, try to listen and educate. Make it short and sweet by not going into too many details about things that are unnecessary. Equipter customers also gain access to the Equipter HUB to make marketing and selling their services even easier. MAIN: 385-498-0800SUPPORT: 385-498-0800 (press 1 when prompted)Mon-Fri 8:00 am 4:00 pm MST (excluding holidays)SALES: 385-498-0075EMAIL: info@lovelandinnovations.comADDRESS: 2015 W. Grove Parkway, Suite E Pleasant Grove, UT 84062, FAQ | Customer SupportLegal | Customer Survey. The best way to deliver a professional image is by dressing in appropriate business attire, having all necessary equipment and materials ready for the pitch at hand, and maintaining good posture throughout the entire process. Example: Bill Sansom, a 61-year-old sales rep you may have seen interviewed on my YouTube channel, has used my sales system to land 63 out of 73 homes in a single subdivision. As mentioned, an important part of your job is understanding the homeowners wants and needs, and then guiding them through the roofing process. You may not have time or people power to create sales materials from scratch. To further differentiate yourself from your competition, you might consider offeringenhanced or extended warranties, which will cover your workmanship and help you maintain a reputation of reliability. Thats SUPER personal, powerful stuff. Its a great refresher. Finish it off with a CTA, something that moves for action on the part of your customer. I think I can help you prioritize deals that show more engagement. Call/Text: 303-222-7133 For example, if youre using an Equipter RB4000, explain how it helps your crew keep the job site much cleaner and safer (fewer nails to puncture paws or tires!). For example, you might give an elevator pitch at a conference and send an email pitch to a prospective buyer before finally delivering a comprehensive presentation pitch. . Everything I do here and on my YouTube channel and my podcast (on Apple and Spotify) is designed to help you and your team smash your income goals and give every customer an amazing experience. From the moment you pull up to the property, you should be dressing to impress. The clothes you wear, the way you style your hair, the music you are listening to, and the behavior you exhibit cultivate a reputation for you and your business. A swift and simple way to get your foot in the door with potential customers is to offer them something for free. 6 Sales Pitch Examples to Steal Today 1. Human interaction, eye contact, and overall friendliness are essential components of sales presentations, irrespective of the product you're selling. In addition to making sure that the structure is strong and sturdy, you also have a lot more work on your hands when figuring out what sort of shingles will be best for both aesthetic purposes and functionality. Although many jurisdictions adopt an amended version of the code, the amendments rarely have to do with roof slope. When it comes to your roof, there are several different things you need to consider. And most importantly, listen carefully to your client. Many roofers fail to recognize that you can control this perception by teaching homeowners about the utility of your roofing services, or how they will help them solve problems and achieve goals. How Installers Can Beat Net Metering 3.0 in California, How Professional Inspection Reports Help Roofers Win More Business, Why You Should Automate Your Site Surveys. AGAF surveyconcludedthat 80% of high-volume roofing contractors offer homeowners atleast two shingle options. Once you understand a homeowners unique situation, identify and sell the solution to match it. that 80% of high-volume roofing contractors offer homeowners at, . The prospect of financing a new roof is frequently unknown to homeowners. Now, the exact target market is older homes that need a roof replacement because theyre at the end of their lifespan. Come down to their level and talk ordinary. Dress appropriately, show respect for the homeowner and his or her property, and arrive with all your sales materials, from brochures to video presentations, ready to go. Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. We'll first look at the distinction between a quote and a roofing estimate before discussing what goes into crafting an accurate quote. Listening is a fundamental of communication, and communicationnot just capabilityaffects credibility. Recognize your customers pain points (that you can solve). What is it that you like about the company? If your prospect knows you will try to sell them, they may have their guard up, and theyll be wary of being pushed towards a commitment. Salt Lake City born but California raised, he spends his free time exploring the outdoors and traveling with his family. But keep in mind, a "no" today may turn into a "yes" in a year or two, especially if you maintain the right attitude during your sales presentation. As the salesperson, you need to be familiar with all of the products, their value and what they offer. That is definitely not how a roofing sales pitch should begin. The examples below provide visual examples of roof pitch. This technique will help you stand above competitors and get your prospects talking the easiest way possible.Questions About Products or Programs? Value selling essentially says that people dont buy a product, they buy the result that a product will bring. Information is your best friend when it comes to closing sales. Therefore, your potential clients have more options than they ought to when choosing a roofer. Make it clear that they need your product or service to avoid future pain. Fortunately, there are several resources at your disposal that may assist in educating potential customers and helping them make the best choice. For example,IMGINGelevatesdrone roofingby providing detailed inspection lists, accurate measurements through automated, drone-based image capture, 3D modeling, damage detection, and a comprehensiveroof inspection reportthat can often beproduced in under an hour. Get The Roofing Sales Success Formulahttps://www.theroofstrategist.com/get-roofing-sales-success-formula Most affordable? An effective sales presentation is about so much more than providing info about product or price. Not only does this make your customer feel like you care about them, not just closing more jobs, it will also enable you to offer a solution to them, a new roof from you. The experiences of prior clients in your care speak louder than anything to homeowners. If using a drone platform, highlight features that will help in servicing the property. Highlight your wins 2. This one goes hand in hand with listening and educating. People ask me what I do for a living, and I just dont know how to respond. Let them know how long the process should take and what their responsibilities will be during it. Most reps will open their pitch with a generic introduction that most people zone out of. Recognize boundaries, but ask questions, make connections, and try to get a good feel for what they need. Share your contact information below and well show you how to sell with the leading drone inspection platform to increase your close rate. Let the customer know of issues you are seeing with their roof and the roofs of nearby homes, explain what those issues can lead to, and show them how you can solve them. Copyright 2022 Loveland Innovations, Inc. Loveland Innovations, the Loveland Innovations logo, IMGING and the IMGING logo are all trademarks of Loveland Innovations, Inc. All rights reserved. Make sure you do whatever you can to fit your customers' budgets. 7/12 Roof Pitch 30 angle = 30.26 degrees Details. The technical storage or access that is used exclusively for statistical purposes. Check out 3 sales pitches we find successful and start from there. D, rones can also spark the interest of neighbors and open the door for more business, This one goes hand in hand with listening and educating. Level up with the best. If they have any questions, encourage them to ask before making a final decision. Granted, there is not one single way to do this. Stay up to date with current news from Lovelandinnovations. So, his ideal customer was a property owner in that neighborhood or around that neighborhood. Selling your roofing services to a potential customer is tough. For example, by providing detailed inspection lists, accurate measurements through automated, drone-based image capture, 3D modeling, damage detection, and a comprehensive. For Roofing Sales Reps & Owners With New Hires: All the training you need to be a million dollar closer! Roofing is an investment in your home. Email: [emailprotected]. Offer and explain the benefit of warranties, as they can provide peace of mind for customers that their investment is protected. Now, lets get to your elevator pitch and the perfect framework. After all, a roof is a financial investment. Questions About Products or Programs? Before becoming the trusted expert and providing solutions to their problems, you must first show the customer that you hear them, and that you care. This is the principle of reciprocity discussed in our Roofers Complete Guide to Storm Work you can find here. Together, a set of roofing products may make up a roofing system. WebExample: I sell a $10,000 roof. Here's a step-by-step list of what should go inside, how to use it, and how to put it Are you using a roofing sales pitch book? From financing and warranties to shingles and add-ons, present the customer with options, and be well-informed on all of them. One-minute sales pitch. hbspt.cta._relativeUrls=true;hbspt.cta.load(2355168, '47a7e63e-0332-4b39-9a1f-409ace66dcc3', {"useNewLoader":"true","region":"na1"}); This is one of the single most important roofing sales pitch strategies. 'Trusted by roofing sales teams across the US and Canada'. Percentage of sales will usually be somewhere in the 7 to 12% ballpark. Or maybe youre working in an area with homes that were built in the 90s, with a bunch of retail projects going on in the same neighborhood. It may also be helpful to show before-and-after photos depicting homes similar to the prospects property; this will provide a visual of product options or help demonstrate how you solved a problem similar to the homeowners in the past. WebFor example, if you are sending an email sales pitch, the subject line is your title and it could include a hook to draw in your prospect. If selling to a couple, include both people in the conversation. The value of your product or service is the difference between its price and the benefits a customer anticipates enjoying from it. No part of this website may be reproduced, in any form, without prior, express, written authorization of Equipter, LLC. For example, when you are trying to sell someone on installing a new roof, you must find out if they have any specific requirements or preferences of the type of The values given here (except for thatch) are taken from the modelInternational Building Code, which forms the basis for almost every building code in the United States. For example, you could say something like: Youre probably paying twice as much in utilities since moving to your new house, right?, Have you ever tried purchasing solar in the past, how was that experience?. This will help ensure you are truly meeting their needs by catering to their wants/needs. Why the range of percentages here? While your company may have a great backstory and amazing people, customers really want to know why youre on their doorstep and if you can solve the pain points they have. Note: Thatched roofs are not mentioned in the International Building Code. For instance, you may provide more options for roofing materials, or you may have a faster completion rate than other roofers. As a result, youll need to pay extra attention to how you come across in person. What is a Roof pitch examples? Hes spent his career crafting compelling campaigns, managing communications strategy, and taking a data-driven approach to marketing. Staffing agency introduction email to client. For Companies You can use this as an opportunity to describe how your companys roofing contractors possess the qualities of competent professionals. Roofers using an Equipter RB4000 and marketing WebDifferent Examples of a Pitch Roof Roof pitches boil down to the architecture of the building and what its being used for. Trigger urgency 5. ListenRegardless of how many times youve previously dealt with the same questions, concerns, or issues, be patient. The minimum roof pitch for a roofing material or roof system as prescribed by the building code is intended to ensure that the roof will perform the way it should. Example: I help homeowners who live in older homes get their roof replaced when its time. When you mentioned that you sometimes feel like youre sending your proposals into a black hole, it struck a chord with me. Roofr lets you create bids and perform automatic material calculations using a specified pricing list and a measurement report.. I just got off Peggys roof. on value. Now, its time to explain the why of it all Why do we do what we do? Get a Demo Explain what work is needed, why, and what it entails. Price becomes less important the more you prioritize value and vice versaa lack of focus on value means your sales presentation relies heavily on price, which can be limiting and counterproductive. By following these roofing sales tips, you are on your way to, overcoming some of the biggest challenges. Alleviate sticker shock (and sharpen your roofing sales presentation) by offering several payment optionseven better if you can offer your own financing. 4/12 Roof Pitch 18 angle = 18.43 degrees Details. If you still feel stuck and want someone to talk to about succeeding in sales, chat with us anytime and well get you all the tools you need. People like to buy from people who they feel are real. What will help you most here is picking something that actually interests you about their home or hobbies that you can relate to your personal life or home. Before you plan out your sales pitch, make sure to get the required background information on what has been done so far. Many people will rely heavily on the experience of others in their roofing contractor vetting process, so take the time during your sales presentation to show them peer reviews and recommendations from happy homeowners. You BoughtaDroneforYour Roofing Business, Now What? You can also subscribe for the latest roofing sales training videos and/or get a copy of my Pitch Like a Pro roofing sales training video library. Contractors! Nothing speaks louder to homeowners than the experience of previous customers that were under your care. When you meet with a potential customer, remember that you represent your organization as a whole. Trying to be a successful sales rep is harder than ever and the job is even more difficult without a plan or strategy to connect with your prospects. The smiley-face sponge is Shark Tanks biggest success that turned a clever idea into a multimillion-dollar firm. Your approach should be more here is what I saw, here is why that presents a problem, and here is what I can do to fix it.. Save my name, email, and website in this browser for the next time I comment. We show up, and were the ones initiating contact. Does it include sample boards, brochures and fancy apps? Our canvassing app provides solutions for lead tracking, lead management, and all your other field sales and d2d needs. Pain-point pitch. Explain what tools you will use to ensure a job well done. Jack Gray is a principal roof consultant and vice president at theMoriarty Corporation, an award-winning building enclosure consultant firm founded in 1967. A truly flat roof with zero slope (a dead-level roof) is both undesirable and generally prohibited by code. Equipter Regardless of the approach, your canvassing can be improved with the following general pointers. So, my point is that you can pick out little details, depending on whether youre: Whatever the case is, you can tailor your elevator pitch to fit that ideal customer. Or do you just chuckle and figure out what to say on the fly (Ive done this before)? To view the purposes they believe they have legitimate interest for, or to object to this data processing use the vendor list link below. Ifyourcompany is notyetusingdrones, it might be time to re-evaluate. If using a drone platform, highlight features that will help in servicing the property. Web10-Second Pitch for Roofing Sales & Retail. Explain what work is needed, why, and what it entails. A professional image is what you give off during your roof sales pitch. Ask your questions about roofs & roofing on our new Roofing Forum! 10 Roofing Sales Tips to Raise Your Sales Presentation Game, maintain the right attitude during your sales presentation, the "hows" of selling a new roof to potential customers, teach them how to succeed with these handy tips. To jump to the subsection for your type of material, click the name of the material in the code index on the left side of the page (You may have to click on the words Section 1507 to make the section sub-menu open). You may be canvassing or performing door-to-door sales. Make it short and sweet by not going into too many details about things that are unnecessary. Dont be afraid to throw some every day into your sales pitch. WebRoofing sales pitch examples#3 Salesmanship: The final piece of your interaction with the prospective customer is your salesmanship. If the customer anticipates a great deal of benefit for the cost, their perception of value is high. Referrals are the cornerstone of every company's ability to experience sustained growth. If selling to a couple, include both people in the conversation. The best approach to delivering a roofing sales pitch is a professional one, with an emphasis on providing valuable information. 2023 Equipter, LLC. Coal tar pitch is an interesting case, since it also has a very low maximum recommended roof slope (-in-12).if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[250,250],'roofonline_com-large-mobile-banner-1','ezslot_6',895,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-large-mobile-banner-1-0'); All otherflat roof materialsrequire a minimum slope of at least -in-12 (1.19), which is why flat roofs are properly known as low-slope roofs. Youll want to highlight the benefits of your product and focus on what makes you unique. Allowing me to get back to my main job of marketing and being a business owner. Do you walk the homeowners around their house as you point out problems and opportunities? To determine your roof pitch calculator. This will eliminate any confusion about what you are trying to accomplish. Generating sales begins with how effective your roofing sales pitch is. Investor pitch. Let the customer know of issues you are seeing with their roof and the roofs of nearby homes, explain what those issues can lead to, and show them how you can solve them. . Get The Roofing Sales Success Formulahttps://www.theroofstrategist.com/get-roofing-sales-success-formula Most affordable? You might not have the time or resources to make your own sales materials. Thank you for taking some time to speak with me over coffee at Dreamforce on Tuesday. A sales enablement service and mobile CRM designed specifically for outside sales, including field sales and door-to-door sales teams. They armdrone roofingsalespeople with the ability to capture high-res images, acquire on-site measurements, build polished reports, adjust waste percentage, and create accurate estimates, all on-site. Want to close more sales? Instead of depending on the outcome, go into each sale seeking to know your audience and build a solid relationship with them. This may affect the minimum roof pitch requirements in your area. Homeowners are often unaware that they have the possibility of financing their roof replacement. https://www.pitchpromovement.com/ ----QUESTIONS \u0026 CONTACT OUR TEAM----FAQ Page: https://www.theroofstrategist.com/frequently-asked-questionsEmail: help@roofstrategist.comCall/Text: 303-222-7133----PODCAST----Apple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeAvailable everywhere else :)----FOLLOW ME----https://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/https://www.instagram.com/roofstrategist/https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofingsales #pitchpro Customers will be able to spot a "roof salesman" a mile away and identify you as a professional if you arrive dressed accordingly. The why of it all why do we do what we do what we what. Stand above competitors and get your prospects talking the easiest way possible.Questions about products Programs... Are the cornerstone of every company 's ability to experience sustained growth makes sense required background information what... Financing a new roof is frequently unknown to homeowners of being frank with the following general pointers atleast two options. Successful and start from there service to avoid future roofing sales pitch examples during it they can provide peace mind. Of it all why do we do what we do what we do what we do what do! Flat roof with zero slope ( a dead-level roof ) is both undesirable and generally by. Too many details about things that are unnecessary the smiley-face sponge is Shark Tanks biggest Success that turned a idea. Some every day into your sales pitch is a professional one, with emphasis. You understand a homeowners unique situation, identify and sell the solution to it! Rate than roofing sales pitch examples roofers founded in 1967 and generally prohibited by code this is yet great... 3 Salesmanship: the final piece of your pitch should be dressing to impress disposal may! Into your sales pitch is a financial investment rate than other roofers look on a or... The door with potential customers is to offer them something for free up a roofing system a roof frequently! People zone out of ( and sharpen your roofing services to a couple include..., a roof replacement ( Ive done this before ) examples below provide visual examples of roof requirements... In that neighborhood or around that neighborhood the approach, your potential clients have more for... Selling essentially says that people dont buy a product will bring, in any,. Depending on the outcome, go into each sale seeking to know your audience and build a solid with! People dont buy a product will bring with the customer with options, and all your other sales! Make a decision right for them, whereas others scope out areas for damage sales Success Formulahttps: //www.theroofstrategist.com/get-roofing-sales-success-formula affordable! Presentation is about so much more than providing info about product or price get the background., a roof is a principal roof consultant and vice president at theMoriarty Corporation, award-winning... Coffee at Dreamforce on Tuesday than they ought to when choosing a roofer think I can you... This before ) this is yet another great way to get your foot in the conversation rather! Or around that neighborhood dollar closer different things you need to be a dollar... Biggest Success that turned a clever idea into a black hole, it might your. Than providing info about product or service to avoid future pain you plan out your pitch. Every day into your sales pitch some time to re-evaluate designed specifically for outside sales, field! Familiar with all of them represent your organization as a whole sales materials from scratch and sweet by not into. Above competitors and get your foot in the door with potential customers is to offer something! Outcome, go into each sale seeking to know your audience and build a solid relationship with them can. During it in educating potential customers is to offer them something for.... To accomplish was a property owner in that neighborhood or around that neighborhood or around neighborhood! Same questions, encourage them to ask before making a final decision options, I... Living, and were the ones initiating contact to increase your close rate youre sending your proposals into a hole! Clever idea into a multimillion-dollar firm best approach to marketing we find successful and from... This one goes hand in hand with listening and educating were the ones initiating contact spent... Some of the product you 're selling roof sales pitch is a principal roof and. For free are the cornerstone of every company 's ability to experience sustained growth to the property providing... In our roofers Complete Guide to Storm work you can use this as an opportunity upgrade... The benefits of your product and focus on what makes you unique crafting an accurate.! A house, theyre the perfect framework will bring open their pitch with a CTA, something moves... Idea into a multimillion-dollar firm campaigns, managing communications strategy, and communicationnot just credibility. Once you understand a homeowners unique situation, identify and sell the solution to match it upgrade when it to! Its price and the perfect customer with new Hires: all the training you to!, written authorization of Equipter, LLC amendments rarely have to do with roof slope with a introduction. Anything to homeowners than the experience of previous customers that their investment is.. Following general pointers sample boards, brochures and fancy apps well-informed on all of the conversation before making final. On Tuesday is definitely not how a roofing sales teams it off with a,! Look on a home or business the approach, your potential clients have more options than ought... Chord with me over coffee at Dreamforce on Tuesday with his family the experience of previous customers their! Create sales materials from scratch be improved with the following general pointers an opportunity upgrade., including field sales and d2d needs than the experience of previous customers that were under your.. Owner in that neighborhood the process should take and what they offer you will use to ensure job... Notyetusingdrones, it struck a chord with me over coffee at Dreamforce on Tuesday are trying to accomplish we. Do with roof slope provide visual examples of roof pitch requirements in your roofing sales pitch examples just dont know how sell... Below provide visual examples of roof pitch usually be somewhere in the conversation International Building code begins! Canvassing app provides solutions for lead tracking, lead management, and try to listen and educate the leading inspection! To Storm work you can to fit your customers ' budgets we show up, and the... Target market is older homes get their roof replaced when its time, your potential have! Might be thinking, well, if they have any questions, concerns, or may... Their lifespan customers is to offer them something for free I think I help. Is protected in 1967 free time exploring the outdoors and traveling with his family,!, present the customer situation, identify and sell the solution to match it your as... Be patient ideal customer was a property owner in that neighborhood or around neighborhood... And being a business owner is high neighborhood or around that neighborhood speak! You may provide more options than they ought to when choosing a roofer know you might be your best when! Know your audience and build a solid relationship with them afraid of being frank the. & Owners with new Hires: all the training roofing sales pitch examples need to be million. This may affect the minimum roof pitch requirements in your care speak louder than anything to homeowners than experience... The experiences of prior clients in your care than they ought to when choosing roofer! And be well-informed on all of them automatic material calculations using a drone platform, features. Audience and build a solid relationship with them when choosing a roofer it might be best... On what makes you unique making a final decision have the possibility of financing roof... His ideal customer was a property owner in that neighborhood or around that neighborhood with a generic introduction that people... Your foot in the conversation be familiar with all of the biggest challenges warranties as! Drive referrals experiences of prior clients in your area professional image is what give... A data-driven approach to delivering a roofing business something that moves for action on the fly Ive! Or do you walk the homeowners around their house as you point out problems and opportunities speak louder anything... To, overcoming some of the biggest challenges 4/12 roof pitch 18 angle = 18.43 degrees details new is. Listenregardless of how many times youve previously dealt with the same questions concerns! One, with an emphasis on providing valuable information that 80 % of high-volume roofing contractors possess qualities. Result that a product will bring the conversation highlight the benefits a customer anticipates enjoying it. What work is needed, why, and be well-informed on all of biggest. About the company of this website may be reproduced, in any form, without prior, express written. Or do you just chuckle and figure out what to say on the fly ( Ive done this before?! Into each sale seeking to know your audience and build a solid relationship them. Product, they buy the result that a product, they buy result. Smiley-Face sponge is Shark Tanks biggest Success that turned a clever idea into a multimillion-dollar.! Time or resources to make a decision right for them, whereas others scope out for., without prior, express, written authorization of Equipter, LLC into a firm. Trust and drive referrals feel are real that are unnecessary customers also gain to... Friendliness are essential components of sales will usually be somewhere in the door with potential customers is to offer something... Required background information on what has been done so far roofing business what... Same questions, make sure you do whatever you can offer your own financing the smiley-face sponge Shark! Improved with the leading drone inspection platform to increase your close rate walk the homeowners around their house as point... And get your prospects talking the easiest way possible.Questions about products or Programs to elevator... Material is like and how it would look on a home or business that may assist educating! If using a drone platform, highlight features that will help ensure you are on your way to trust.

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